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Rafael Jimenez (MX, SWI)

CEO Latam of Bity.com and founder of Alibre.io, he has focused since 2012 on P2P fintech, crypto-finance, blockchain, DLT, DApps and more recently DeFi. Before that a business development expert with 6 years strategy consulting experience at McKinsey & Co. and an MBA from HEC Geneva.

CEO Latam Bity We are the Swiss Gateway to cryptocurrencies for a decentralized future.

Bity is a crypto-finance service provider with products like an exchange API, online bill-pay, KYC & AML, OTC trading and staking services, we enable fully regulated interoperability between the crypto & fiat economy.

Engagement Manager McKinsey & Company 2006 – april 2012

Switzerland *­Engagement manager: manage strategy consulting projects working with and advising client top management, with full project and coaching responsibility for McKinsey and client team members on the ground

-Over 30 projects across 25 geographies focused on biz dev and new product launch strategy in pharmaceuticals, banking, insurance, agrochemicals and social/public sectors (education and global public health)

Rafa Jimenez is an expert on high-level corporate strategy, business model design/analysis (e.g., go-to-market strategy, new product launch, etc.) and designing customer journey experiences. His passion is identifying and connecting the complex similarities shared by emerging macro-tech trends (blockchain, P2P, cryptocurrencies, AI, IoT, etc.) in order to determine how corporate business models will need to evolve within the next 5-10 years.